I have never met anyone who doesn’t love peanut butter. I’m sure those people exist (outside of those with legit nut allergies, which don’t count here) but I don’t know any. Peanut butter is one of the most delicious inventions in history. It’s incredible on its own or in sandwiches, on crackers, in baked goods… you name a dish, peanut butter can probably make it better. Now, enjoying it just got a whole lot easier since Jif is releasing squeezable pouches full of PB so you don’t even need a knife!
- Sometimes jarred PB is kinda annoying. Not only do you have to make extra dishes by using a knife to get it out, but if you eat natural peanut butter, sometimes it’s hard to get all the oils mixed back in and not end up with a bunch of super hard, impossible to spread PB at the bottom of the jar. Also, you end up getting it all over your hands when you get to the bottom. Jif’s squeezable pouches eliminate all of those issues.
- Jif’s squeezable pouches are only available in creamy form. It probably sounds pretty obvious, but crunchy peanut butter probably wouldn’t work too well here. How would all the little chunks of nuts fit through the squeezy bit? Ah well, it’s just as delicious!
- It’s literally never been easier to get your peanut butter fix. Jif knows that we’re all lazy and just want to enjoy our snacks ASAP, so the squeezable pouch came out at just the right time. “Jif lovers enjoy their Jif in a variety of ways – in smoothies and snacks, as a key ingredient in cooking and baking, or even eating it ‘straight up’ with a spoon,” said Rebecca Scheidler, vice president of marketing for the Jif Brand, in a press release. “With our new squeezeable pouch, we’re making it even easier and quicker for Jif lovers everywhere to get their Jif fix.”
- You’ll be able to get your own squeezable Jif pouches in July 2020. They’ll be available at Target, on Amazon, and at loads of other retailers too. Frankly, it can’t come soon enough. I need a snack!