There are almost 38,000 McDonald’s locations around the world, so we probably don’t need a new one, right? Wrong. The fast food giant has opened the world’s smallest McDonald’s restaurant in Sweden, only there’s a twist: this one is only for bees. Yep, you read that right!
- It’s called the McHive. McDonald’s tiniest restaurant was designed as a tribute to its Swedish locations, several of which have beehives on their roofs. While one location in particular was behind creating the McHive, soon the craze spread across the country and really took off.
- This tiny McDonald’s is incredibly detailed. The McHive has everything: outdoor seating, a drive-thru, window signage, and so much more. At first glance, it just looks like a miniature model of a real location, which is pretty cool.
- The McHive is actually a fully functional beehive. Lift the roof of the McHive and inside you’ll find an active hive full of very busy and happy bees. Inside, thousands of the insects can thrive and live peacefully, and hopefully their populations can flourish. Given how vital they are for not just the environment at large but food production in particular, it makes perfect sense that McDonald’s would want to ensure the species is thriving.
- It’s all about sustainability. Bees are in danger in many parts of the world and while that may not seem like a bad thing on the surface — no one likes getting stung! — they’re actually incredibly important to the ecosystem. That’s why Christoffer Rönnblad, marketing director of McDonald’s Sweden, is behind the idea of the mini locations. “We have a lot of really devoted franchisees who contribute to our sustainability work, and it feels good that we can use our size to amplify such a great idea as beehives on the rooftops,” he said according to AdWeek.